It’s the second week of February. According to U.S. News and World Report, if you’re like most people, you’ve probably already failed at 80% of your New Year’s resolutions. I love this time of year for this reason. When we start to struggle with our cliché or unrealistic resolutions, we get the chance to have… Continue Reading Forget Those Cliché Resolutions: 4 Goals for High-Impact Fundraisers in 2019
Part 2: The Nitty Gritty Financial Side of Major Gifts Last month, we laid out ways to identify and cultivate major gift prospects, especially those living far from campus. But the work isn’t over once you cultivate a major gift, in fact, this is when the real fun starts! As summarized in last month’s blog,… Continue Reading Finding the “Lowly” Million Dollar Donor (Part 2 of 2)
This month and next we’re talking about major gift prospects. According to The Chronicle of Philanthropy, 48% of the $5.6 billion that America’s 50 biggest donors gave in 2016 went to colleges and universities. While these super-rich donors are the dream of every university advancement leader, the success of college and university capital campaigns… Continue Reading Finding the “Lowly” Million Dollar Donor (Part 1 of 2)